This festive season, St David’s Cardiff annual Toy Appeal is back for its fifth year, and after putting smiles on the faces of thousands of children facing hardship in our communities, they need your help.

The Toy Appeal has supported over 40 incredible charities and organisations in Wales, and St David’s wants to continue the success of previous years and make this year one to remember yet to ensure that every child in South Wales receives a Christmas gift.

From 30th November until Christmas, St David’s is asking its customers to buy an extra gift for a child in need and drop it off at the in-centre Donation Station where a team of festive helpers will be making sure that gifts are delivered safely in time to start the celebrations.

St David’s Shopping Centre with Capital FM – Toy Appeal drop off at A P Cymru in Taffs Well.

The appeal, launched in 2015, has seen the generosity of shoppers donate over 36,000 gifts so far. Charities taking part will include Barnardo’s, Noah’s Ark Children’s Hospital Charity, Ty Hafan, Dreams & Wishes, Valley’s Kids and Latch.

James Waugh, General Manager for St David’s Cardiff, commented on the appeal: “I’m really looking forward to seeing what our Toy Appeal can achieve this year. Over the past four years, our shoppers have shown incredible generosity which has allowed us to donate more and more toys to amazing charities that provide such vital services in the community.

“As we celebrate our fifth year of the initiative, we would love to see that continued support from our shoppers and local businesses that have helped us achieve our mission to ensure more children across South Wales have a Christmas to remember. All we ask is you pick up something extra when buying your gifts and help us smash our target for another year!”

Shoppers who want to take part can head to the Donation Station in the centre, located near the Clogau store.

For more information on the Toy Appeal, visit or join in the conversation on Facebook, Twitter and Instagram using #SDToyAppeal

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